
Customer story · Food manufacturing
A global premium petfood manufacturer digitized sourcing with RFQ management on ServiceNow.
The company makes food for dogs and cats from natural, locally sourced ingredients and distributes it to more than 90 countries across three regions. It moved its quarterly raw material sourcing from email and Excel to RFPflow on ServiceNow.
Published results
Sourcing that runs in one place, not in email chains.
The challenge
Quarterly sourcing run on email and spreadsheets.
Every quarter the procurement team sourced raw materials by hand. Four problems repeated each cycle.
Email and Excel
Quarterly raw material RFQs went out by email and came back as spreadsheets.
Manual at every step
Shortlisting, consolidating responses, evaluating and awarding were all done by hand.
Hard to compare
Comparing the same ingredient across vendors meant normalizing different sheets.
No view, no history
Nobody could see which stage an event was in, and there was no consolidated historical data.
What changed
Draft, review, shortlist and award in one place.
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The team drafts each RFQ in RFPflow instead of a new email Line items for each ingredient carry the same structure every quarter Past events stay on record as history for the next round.
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Suppliers respond to the same line items, so ingredients compare side by side Responses are consolidated automatically Every stage of the event is visible to the team.
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Each ingredient can go to a different supplier One line can be shared between suppliers The award record documents who won what, and why.
We always had to manually create, edit, deliver, organize, and evaluate our RFx process. Aavenir has saved us countless hours of administrative work. The tool has also allowed us to focus on other tasks instead of organizing responses and dealing with email chains. Everything is organized in one place now, and we can respond to suppliers twice as fast.

Questions
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Full case study
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Frequently asked questions (FAQ)
Common questions
How did the petfood manufacturer digitize its sourcing?
It moved quarterly raw material RFQs out of email and Excel into RFPflow on ServiceNow. Drafting, supplier responses, shortlisting and awarding now happen in one place, and the company reports 100% digitized and automated processes. See RFPflow.
What is a split award in an RFQ?
A split award gives different line items, or shares of one line, to different suppliers instead of awarding the whole event to one bidder. It lets a buyer take the best price per ingredient while keeping supply spread across vendors. Read the source to contract use case.
Does RFPflow handle RFQs as well as RFPs?
Yes. RFPflow runs RFIs, RFPs and RFQs on the same record, with line item pricing, multi round negotiation and split awards. On ServiceNow it runs natively inside your instance. See what built on ServiceNow means.
Have a question we have not answered? Ask the Expert
Schedule a demo
See your contracts run on one record.
- 1 A 30 minute walkthrough Built around your team, whether that is procurement, legal, IT or finance.
- 2 Your contracts, not ours Bring a few sample agreements and watch Aavenir AI extract and review them.
- 3 ServiceNow or standalone We show the deployment that fits the systems you already run.
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